#12. Lindsey Witmer Collins – Should Your Business Build a Mobile App? Crucial Insights from an Expert

Published in Tech your Business Podcast by Content Team
Lindsey Witmer Collins

#12. Lindsey Witmer Collins – Should Your Business Build a Mobile App? Tech Your Business

Should you invest in building a custom mobile app for your business? Expert Software architect and app developer Lindsey Collins joins us to share her insights. Lindsey has over 10 years of experience building over 100 apps for companies of all sizes. In this episode, she covers: 🔹 Key factors to evaluate when considering an app for your business 🔹 Real examples of companies that have successfully leveraged apps 🔹 An overview of the full app development process 🔹 Average costs to build an app 🔹 How AI can improve code efficiency Whether you're exploring an app now or want to understand the landscape better, Lindsey provides fantastic insights for any business owner. Learn when an app makes sense, how to approach the development process, and what you need to know before diving in. Lindsey distils her decade of experience into easily digestible advice. Come away with a clear understanding of mobile app possibilities and pitfalls. If you're considering an app at all, don't miss this episode! Lindsey Witmer Collins is the founder of the WLCM (pronounced "Welcome") studio, a full-service app development agency based in San Francisco. She is an entrepreneur and software architect with over a decade of experience building successful mobile and web apps for clients ranging from startups to major companies. Under Lindsey's leadership, WLCM's apps have been featured by Apple, Fast Company, and major publications. The agency has worked on over 100 apps and was recently named one of the fastest-growing companies in the San Francisco Bay Area. Links Mentioned Download the Free Guide WLCM Studio Lindsey's Personal Website Lindsey's LinkedIn Some apps by WLCM: Heavily MeditatedBrellaHey Mom Join your host, Peter, an accomplished tech and business expert, as he brings you the latest insights and practical advice to help your business thrive in this digital age. Tech your Business is brought to you by ⁠⁠⁠⁠Target ICT Ltd⁠⁠⁠⁠, a leading provider of innovative tech solutions and consulting services dedicated to empowering businesses to reach new heights. The 'Tech Your Business' podcast deciphers complex tech concepts, offering actionable takeaways to help businesses thrive in the digital age. But that's not all – we're also opening the floor to you, our listeners. If you have a compelling story about how technology has transformed your business, or if you've navigated through cyber threats and want to share your experiences, we'd love to hear from you. Your journey could enlighten many other businesses tuning into this podcast and also expose your brand. With a wealth of experience and a passion for helping businesses succeed, we are your go-to resources for all things tech, business, and growth. Don't miss an episode – subscribe today and unlock the full potential of your business and if you've got a tech story to share, reach out to us – you could be our next guest. Let's explore the power of technology together. — Send in a voice message: https://podcasters.spotify.com/pod/show/techyourbusiness/message

Many businesses today are wondering if they should invest in building a mobile app. Apps can provide a great opportunity to engage with customers and provide unique value. But developing an app also requires significant time and financial investment.

So how do you know if a mobile app is right for your business?

I recently had Lindsey Witmer Collins, founder of app development agency WLCM Studio, join me on the Tech Your Business podcast. Lindsey has over 10 years of experience building more than 100 custom apps for businesses of all sizes.

In this episode, Lindsey shares:

  • Key factors to consider when deciding if your business needs an app
  • Examples of businesses that have successfully leveraged apps
  • An overview of the full app development process
  • Average costs to build an app
  • How AI can improve code quality and efficiency

Key Takeaways:

  • First evaluate if your business goals can be met through a third-party app. Custom development may not be needed.
  • Apps are best for businesses that need a highly customized and branded experience.
  • Development costs can range from $75k on the low end to $1 million+ for complex enterprise apps.
  • The process involves discovery, designing wireframes, visual mockups, estimating, development, testing, and launch.
  • AI can help generate code and enforce best practices, but cannot replace human strategic thinking.

Whether you’re ready to build an app today or just exploring the possibility, Lindsey offers fantastic insights for business owners.

Be sure to listen to the full episode for all the details! And let me know if you have any other questions about leveraging technology in your business.

Lindsey Collins is the founder of WLCM, a full-service app development agency based in San Francisco. She is an entrepreneur and software architect with over a decade of experience building successful mobile and web apps for clients ranging from startups to major companies. Under Lindsey’s leadership, WLCM’s apps have been featured by Apple, Fast Company, and major publications. The agency has worked on over 100 apps and was recently named one of the fastest-growing companies in the San Francisco Bay Area.

Links mentioned:

Download the Free Guide

WLCM Studio

Lindsey’s Personal Website

Lindsey’s LinkedIn

Some apps by WLCM:

Heavily Meditated
Brella
Hey Mom

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