Voice search is no longer a futuristic concept—it’s here, and it’s changing how people find businesses online. With smart speakers like Alexa and Google Assistant in millions of homes, and voice search making up over 50% of all searches on mobile devices, businesses that ignore this trend risk losing valuable customers.
But what does being ready for voice search actually mean for your business? Unlike traditional typing, voice queries are longer, more conversational, and often location-based. If your website isn’t optimised to answer these natural-language questions, you could be missing out on a growing share of potential customers.
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